In today’s rapidly evolving business environment, the landscape of employee onboarding has undergone a profound transformation, mainly catalyzed by the onset of COVID-19. As companies adapt to remote, hybrid, and flexible work arrangements, the significance of the onboarding process has been magnified, not only in integrating new hires but also in laying the groundwork for their enduring success within the organization.
Nikki St. Martin is VP of Marketing for The Jacobson Group, the country’s premier insurance talent acquisition firm. St. Martin is responsible for the ongoing marketing and branding efforts of The Jacobson Group. Below, she generously shares her experience and insights for crafting a seamless onboarding journey that can meet the demands of the modern workforce.