When is it time to stop contacting one particular prospect?
The question asked of me was, is it ever time to stop contacting one particular prospect? The short answer is contact someone periodically 6-8 times. However, don’t stop there. Keep them on a semi-annual “keeping in touch” list because surprises happen.
There are a number of answers to the question but the biggest issue is, what ultimately will your reward be? One important note is if you are ever treated with disrespect, my answer is stop activity immediately.
For instance, early in my career, I wanted to have a Fortune 100 company appear as a client on my resume. Therefore, I put up with the game the purchasing agent was playing. Although I asked specific timeline questions, he was adept in avoiding them. But the ultimate goal for me was worth the time spent seemingly playing games.
One day the gentleman took a leave and I was able to get in the door and make a large sale. And finally, I was able to say “I sold to…”
However, keep in mind it is important to ask all of the need questions upfront to build a strong case for moving forward. Get a timeline, ask permission to check in and how they prefer to be contacted. Most importantly build your relationship during the conversation and find commonality. As you perfect your skills, the sales cycle becomes shorter, more prospects turn into clients and you will close more sales.
Make a mindset shift to a lifetime education. Your sales will become a Smooth Sale!
For More Insights: Visit Elinor’s Amazon Author Page
“Communicate to Attract Interest”
As the CEO of Smooth Sale, after her near-death experience, Stutz adapted the motto, “Believe, Become, Empower.”Nice Girls DO Get the Sale is an International Best-Selling and Evergreen book – among the classics; HIRED! Helped many to secure the job they desired.
Today’s insights are provided to help you achieve the Smooth Sale!
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