Did you know your business card is your premiere marketing tool?
Through networking I have received many business cards that do not reflect they are a premiere marketing tool. They do not contain enough contact information such as email address, phone number, or the true marketing message of what the professional actually does.
Not only is your business card a marketing tool, it is also a selling piece. It is the first impression others have of you. So at the very least, you want to make a professional impression by including all of the pertinent information.
The next step is to hire a professional branding/marketing specialist who is able to graphically convey precisely what it is you do with a memorable look. If you need help naming your business, then hire out that help as well.
When you change your mindset from “I can’t afford it” to “It’s my marketing and sales effort” you will attract a larger base of prospects to your business. Leads and business development will flow easily. As long as you strive to build relationships each step of the way, your professional business cards will gradually develop into a Smooth Sale!
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Today’s insights are provided to help you achieve the Smooth Sale!
RESOURCES FOR PERSONAL AND BUSINESS GROWTH:
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SalesPop! Purveyors of Prosperity; how to compete against yourself to excel in your career.
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Women’s Information Network (WIN) An education-and-event-based Global Community of Women Helping Women Worldwide Live Their Best Lives through Celebration, Self-Improvement, and Service.
