Attract the Right Job or Clientele:
Motivation to Move from Employee to Entrepreneur
Frustration with a stalled career progression has many employees considering and then garnering the motivation to move from employee to entrepreneur. But the uncertainty on many levels will prevent many from taking action.
Today’s story about Trantor Liu and his vision is highly motivating. He made the leap from being employed to owning his own business. The tried and true formula includes his seeing a need, and audience desire for a new service. Trantor added ingenuity to making resumes come alive. Hence the business name, “Cake Resume”.
Trantor Liu’s Story
My name is Trantor Liu. I am a novice entrepreneur. About a month ago, I founded my own company CakeResume, after leaving my one and a half year job at a startup as a web developer. CakeResume is a resume website builder; it combines the characteristics of a traditional resume together with the innovative multimedia elements of personal websites, allowing users to create a personal brand through online resume production.
The Challenges Faced
At the beginning of my startup, I encountered many challenges. Initially, I was a web developer, but now I have to deal with content marketing, social media marketing, web design, and other miscellaneous matters that relate to the company’s operations. Even though I am not a native English speaker, CakeResume focuses on the European and American markets, which makes the whole job more difficult. To help with this, I often commission articles on Fiverr for just $5.00; I will first write out the article’s outline, and then hire people to help with the editing.
Despite these challenges, the effect of Search Engine Optimization (SEO) on my articles is still positive. This is my 80/20 rule – due to limited resources, I manage to use 20 percent of effort to complete 80 percent of the work. This is my motto:
Premature optimization is the root of all evil. – Donald Knuth
Why I Started CakeResume
I believe that a resume can be so much more than simply a text document; it should reflect the current age of internet technology. A personal site with well-designed multimedia elements ensures a much more engaging experience for the reader than a traditional resume. Not only does it enhance the reader’s experience, but it also increases your own marketability through having an online presence. Your own personal site that highlights your professional background while still keeping a personalized feel can give you an advantage, both for marketing purposes as well as making it easy for those interested to learn more about you.
While it is true that there are already many startups trying to replace the traditional resume with a personal site, many overcomplicate the process through complex template designs or options for font settings. A traditional resume is text-heavy and not easily transferred to a modern web design. I could not find a simple editor to create a self-introductory personal site, so that is why I decided to create CakeResume. My intention is not to create another resume substitute, but to improve it, by making it more accessible. That is why I founded CakeResume, a resume website builder.
CakeResume, A Resume Website Builder
A resume website is a highly customized personal website with no content restrictions. You can upload pictures, videos, presentations and other multimedia elements to highlight personal characteristics and qualities. At the same time, it is like a one-page resume, easy to share and browse; with minimalistic design, using font and layout to increase readability.
After I submitted the prototype to Product Hunt, it was featured on the first page and rose to the top 4 of the day. Now, we have more than 3,000 users from all over the world with an average homepage signup conversion rate of 20%. So, I think there is a market for this idea. I’m thankful that I embraced the motivation to move from employee to entrepreneur.
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Trantor Liu is a full stack web developer, marketer, entrepreneur, and more. During his free time, he can be found reading literature, working out, writing poems, or even baking cakes. You can check out his CakeResume here.
Sales Tips for Entrepreneurs: Motivation to Move from Employee to Entrepreneur
- Fulfill a need
- Speak first to a specific audience in need
- Gather insights from your audience to fulfill more aspects of the need
- Include the latest technology so the new idea remains relevant for a long while
- Establish the benefits for using your new product or service
- Become comfortable with expressing how your idea improves results for your audience
- Create a branding program with the verbiage that most catches positive attention
- Incorporate social media strategy to increase audience attention
- Remind yourself of why you developed the motivation to move from employee to entrepreneur
- Celebrate Success!
For More Insights: Visit Elinor’s Amazon Author Page
“Communicate to Attract Interest”
Be A Story-Teller
As the CEO of Smooth Sale, after her near-death experience, Stutz adapted the motto, “Believe, Become, Empower.”Nice Girls DO Get the Sale is an International Best-Selling and is Evergreen – among the classics; HIRED! Helped many to secure the job they desired.
Today’s insights are provided to help you achieve the Smooth Sale!
RESOURCES FOR PERSONAL AND BUSINESS GROWTH:
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BizCatalyst360 Presents a life, culture, and biz new media digest serving as a hub of creative expression and personal growth
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GetCiara Make remote your unfair advantage.
Greg Jenkins Consulting LLC – Helping organizations realize the value of diversity to build inclusive, evolving high-performing cultures.
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Lotus Solution LLC Helps organizations create diversity and inclusion to ensure a fair and just workplace, through customized consulting, training, and keynote speeches.
SalesPop! Purveyors of Prosperity; how to compete against yourself to excel in your career.
Vengreso Provides easy-to-follow on-demand sales training for LinkedIn.
Vunela Provides a unique opportunity to view Videos and read articles by World Leaders.
WebTalk is the one-stop platform Build your marketplace and grow social connections.
Women’s Information Network (WIN) An education-and-event-based Global Community of Women Helping Women Worldwide Live Their Best Lives through Celebration, Self-Improvement, and Service.
