Community Service Promotes Goodwill and Your Brand
Help others and others will help you
Helping those in need is another type of collaboration. By giving generously to help others in business, you will be rewarded first with expressions of appreciation, and later referrals to others. It’s also possible that someone you help initially will one day become your client. We remember those who were kind to us.
My help has been in the form of teaching people how to interview better. Anyone located near Santa Rosa Junior College may register for my next HIRED! Class on July 16 and receive a copy of my book HIRED!
Through the years I have on occasion helped female entrepreneurs through Women’s Initiative understand how to relationship sell and build business. Last night was a special event where I briefly mentored a couple of such businesswomen. The appreciation was all I needed to be motivated to do it again. They are a few years behind me and so I shared my tough lessons and what works best based upon their questions upfront.
What do you do and which target audience might you help? Sometimes as you help others a side benefit is the realization of what your next product or service might be. Your presence may also lead to new opportunities for down the road. For more on relationship selling read, Nice Girls DO Get the Sale: Relationship Building That Gets Results FYI – it ranked #21 all last week on Amazon/Kindle!
Working to the benefit of many is what we call in sales a huge Win! and what I call a very Smooth Sale!
