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Note:  Today’s collaborative blog asks, ‘Are You Climbing The Ladder Of Online Success In 2021?

Flexible work environments make it necessary to remain current on climbing the ladder of online success in 2021.  Today’s article provides excellent suggestions to take under serious consideration.


Climbing The Ladder Of Online Success In 2021

Link building is an integral part of SEO. It should be at the core of any business’s Internet marketing campaign. Nevertheless, it is not a strategy that is as easy to implement as many believe. 

Many people are under the misconception that it is simply a case that the more links, the better. However, that could not be further from the truth.  It is more important to create quality backlinks to the website you have made. It would be best first to develop relationships with bloggers and website owners relevant to the industry in which you operate. You need to use your customers to create links for you. You need to use your social media platforms as well. 

There are lots of delicate intricacies that come together to create successful link building.

Measuring Your Link Building Methods

It is all well and good to assume that your link-building tactics are good. You may see that your traffic is relatively high and, therefore, you think you are doing well. However, if you do not measure your link-building methods, you could miss out on a monumental scope for improvement. As Jozef Opdeweegh will attest, successful entrepreneurs always assess their efforts to make the best decisions for moving forward.

It is imperative that you measure your link building to be aware of where you are and continue to grow as well. There are several ways of checking your link-building strategies. However, most people consider Google Analytics among the best options, if not the best.

Using Google Analytics

Google Analytics presents your business with a link analysis report, and the information presents itself in an easy-to-digest format. The findings are in a table whereby you can draw your comparisons and conclusions.  Nevertheless, let’s delve a little deeper into what you can expect to find in the table. 

You will find seven columns: source, landing page, visits, goal completions, pages/visit, bounce rate, and percentage of new visits. Remember, a good link-building strategy should not only provide you with increased traffic but a higher conversion rate as well. Should links provide you with a high bounce rate, you need to assess why this may be.  This table should give you all the necessary information to deduce what link sources are performing well and what ones are not.

Advanced Segments

The basic table mentioned in the paragraph above is excellent for giving you the overall picture of your link-building campaign. However, there are times whereby you will need to delve a little bit deeper and unearth more specific information. 

For example, you may want to analyze traffic coming from different social media websites. How many people visit your website from Twitter? How many people visit it from Facebook? Alternatively, you may wish to learn from where your highest number of recurring buyers comes. You may want to discover where the visits from users in certain places (such as Newcastle) originate. 

This information can help you with specific link-building tactics – such as those based on a particular demographic. After all, link building may be working well for you in most areas, yet the resources you’ve pumped into your Newcastle-based SEO are not reaping the desired rewards. 

Google Analytics can provide you with this specific information in the ‘advanced segments’ section. Here you can showcase traffic only relevant to one sector of your link building. You can click on this and create a new custom segment. Consider giving the above suggestions a try to see if you are onto a unique branding strategy.

Sales Tips:  Are You Climbing The Ladder Of Online Success In 2021?

  1. Analyze your reach on the social platforms to which you commit your time.
  2. Research whether your communications are effective and producing the results you desire.
  3. Admit to whether your networks are growing.
  4. Consider the frequency that new opportunities arrive upon others becoming familiar with your work.
  5. Work toward having your goals for business and connections align.
  6. Provide insightful tips for your networks.
  7. Each day, attempt to connect with one or a few people who complement your activity.
  8. Encourage others to share your work by being the first to share or comment on theirs.
  9. Promote a collaborative mindset to spread the good word about your work further.
  10. Celebrate Success!

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Sales Tips: Online Success In 2021

  1. Apply the marketing strategies that catch your interest in your business.
  2. Weigh the pros and cons of everything you hear to select the better branding strategies for you.
  3. Devote time each day to building your online social connections.
  4. Keep abreast of what competitors and peers are implementing to become known.
  5. Figure out how you may put a unique stamp on traditional marketing strategies.
  6. Brace yourself for the fact that not everything will work out well.
  7. Be attentive to all processes and outcomes and remember the 7 secrets to winning.
  8. Upon receiving glowing testimonials and referrals, know that your strategies work well.
  9. Adapting the above suggestions to your effort will empower your online success in 2021.
  10. Celebrate Success!

Today’s insights are provided to help you achieve the Smooth Sale!


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