Do you ever take a “pulse check” on your business?
Yesterday, I met with a gentleman “Charles” who is well versed on growing businesses.? He asked me his standard question of entrepreneurs, “Do you have one or multiple income generators; and if multiple, do you have any idea? which are? your bigger income generators?”
With a big smile, I answered, “Yes, I have an Excel? spreadsheet that breaks out each revenue stream with separate totals and then the grand total.”
My answer impressed Charles.? He? relayed most entrepreneurs have no idea where their money comes from and even worse, on which three areas they should concentrate most.? I? proudly? shared, “I learned all of this from reading marketing materials when I first began.”
Several points are contained in this blog:
You do not need an MBA to grow a thriving business but at a minimum, you need continual self-education
- Avoid the hard lessons -? always keep an eye on the bottom-line
- Per the marketing materials, develop viable streams of income, not just one.? Times change and so will the areas which bring in your best return.
By maintaining a mindset for learning and an eye on your bottom lines, your business development will be headed in the right direction and more prospects will flow into your life to? become your clients.? As you build these relationships, you will close more sales and they will be a Smooth Sale!?
