Attract the Right Job or Clientele:

Everyone will occasionally make an error in their communication.  And when dealing with many people, on occasion you will encounter multiple errors in just one day. Today’s post is about the improved strategy for overcoming errors in sales communication.

My Story

Strictly from a sales viewpoint, insurance companies are savvy to be selling ‘errors and omissions’ policies. They saw a need and recognized how to fill it for thriving businesses.

Finding a need and innovating a solution is the approach successful entrepreneurs use. An excellent example may be found in our story about CommisionCrowd.  The title of the blog is, “Leading Innovation In The Commission-Only Sales Industry.”

Yesterday alone, I experienced numerous errors while in the company of others. Reasons varied for the disconnect including, technology, misunderstanding, leaving information out of an email, and a date blunder. On the technology side, I was the one disappointed but could fully relate to the occurrence. And that’s the point of this entire story and is the key to sales success.

On the technology side, I was the one disappointed but could also relate to the occurrence. And that’s the point of this entire story, as well as being the key to sales success.

Compassion coupled with the larger vision drives business further.

Each of us is so incredibly busy that it’s inevitable someone, including me, will make an error. Therefore, I make it my responsibility to eliminate all blame games for two reasons:

  1. Feeling superior while blaming another for the error only lasts for a moment.
  2. Arrogance kills the sale or any collaborative effort.

My mission is none of the above.

The easiest strategy is to overlook who is at fault and instead figure out an agreeable solution. Should the error be mine, I quickly acknowledge it to move forward and continue the conversation. And when the error is that of another, everyone is grateful when the need to apologize disappears. Even better, the other parties become motivated to listen more carefully to what I have to say.

The simple gesture for handling Errors builds:

  • Trust
  • Relationships
  • Sales

Instead of feeling superior for a moment in time, I find reward in growing and retaining a happy clientele.

Your Story

No doubt in the past month there has been a series of disconnects between yourself and others. Consider the way in which each of these was approached and satisfied.  Or, did any communication end with the mood of ‘don’t contact me again!’?

For any incident that ended poorly, replay it in your mind to figure out how it might have been saved. The news today provides excellent lessons. We see people in the process of losing ground. Their strategies range from using expletives and lying all the way to taking the high road.

Where in that spectrum do you wish to be seen?

Think about future responses that you may put into practice to experience better outcomes. As you can imagine, one’s reputation is affected one way or another.

For dealing with issues particularly troubling, use these steps:

  • Look to your long-term desired outcome.
  • Decide whether values and priorities are still a match.
  • Should the outlook still be favorable, laugh and ask to iron out the details.
Sales Tips
  1. Forego pointing out who is at fault.
  2. Examine where the breakdown in communication began.
  3. Offer positive solutions for fixing the error.
  4. Double check that values and priorities are still a match.
  5. Gain agreement on all terms.
  6. Put a new plan of action in place to move forward.
  7. Provide timelines for each step for the more complicated projects.
  8. Remain on top of the progress by checking in with those involved.
  9. Maintain motivation and motivate others to see a completion of the effort.
  10. Celebrate Success!

Following these guidelines for Response Style will lead you to the Smooth Sale!

For More Insights:   Visit Elinor’s Amazon Author Page

“Communicate to Attract Interest”

Nice Girls DO Get the Sale is an International Best-Seller and Evergreen. HIRED! How To Use Sales Techniques To Sell Yourself On Interviews is a best-seller. Visit Elinor Stutz' Author Page on Amazon:

               Be A Story-Teller



As the CEO of Smooth Sale, after her near-death experience, Stutz adapted the motto, “Believe, Become, Empower.”Nice Girls DO Get the Sale is an International Best-Selling and is Evergreen – among the classics; HIRED! Helped many to secure the job they desired. 



Today’s insights are provided to help you achieve the Smooth Sale!


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