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Attract the Right Job or Clientele:
How to Enhance Your Creativity for Growth
The desire to stand out from the crowded field for a career or business and build a known brand requires a degree of creativity. Professor M.S. Rao, Ph. D., offers our guest blog on how to enhance your creativity for growth.
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Enhance Your Creativity for Growth
Image by Geralt via Pixabay
Tips, Tools, and Techniques to Enhance Your Creativity
Creativity is widely discussed but least applied globally. Most people understand its importance but don’t give it adequate serious thought until it is urgently needed. Given the rapid growth of technologies and cutthroat competition, it is essential to emphasize creativity to remain relevant and stay ahead of others.
Creativity is the ability to create new and novel solutions by building relationships between unrelated problems. It also involves building relationships from unrelated situations to find novel and viable solutions for challenges. Creativity encourages individuals to think outside the box when identifying opportunities. It explores ideas to resolve issues with optimism. Global companies prefer to offer unique goods and services.
Creative Personality
When people think independently, innovatively, creatively, and unconventionally, they are known as creative personalities. They are curious and sensitive and follow the road less traveled. They think about creating their path rather than following others’ paths. They are known as trailblazers. They believe in adventurism, intuition, and gut feeling. They are alpha leaders who conclude spontaneously with their quick-thinking capacity and are highly confident and visionaries.
Stages of Creativity
There are five fundamental stages for developing new ideas. In the first stage of exploring, the information will be gathered by asking unusual questions and lateral thinking. In the second stage of inventing, various tips, tools, and techniques are created to acquire unconventional ideas. In the third stage of selecting, the generated ideas are analyzed, and the best ones are chosen. In the fourth stage of implementing, the shortlisted one is implemented, and in the fifth and final stage of evaluating, the implemented one is evaluated for feedback.
Creativity Insights
- Newton got an idea when an apple dropped on the ground. Many inventions happened through mere observation.
- Inquisitiveness is essential and the hallmark of creativity. For business, questions stimulate sales.
- Sensitivity to surroundings and environment is essential as it enhances creativity.
- Proper judgment is the quality of a creative person.
- An independent individual can be more creative than a dependent individual.
Tips to Enhance Creativity:
- People with diverse backgrounds tend to have better creativity.
- Questioning traditional and conservative approaches provokes unconventional thinking, and the outcomes can be exceptional.
- A relaxed mind can analyze a situation maturely and creatively.
- When routine activities are executed differently, they spark creativity.
- Respond to change more positively and constructively.
- Get rid of the ‘fear of failure’ and ‘fear of criticism,’ as these are the stumbling blocks to developing creativity.
- Look beyond conventional solutions or always accepting solutions generated by others, it is better to explore new ones.
- Be a risk-taker. Inventors and entrepreneurs are usually highly creative because they see things from a different perspective. They can take risks and experiment by following an uncharted path.
- Passion to excel can spark creativity.
- The adage goes, ‘Adversity can bring out the best.’
- Interacting with others encourages us to express our views and opinions. It also provides an opportunity to listen to and understand others’ perspectives. At times, certain thoughts emerge unconsciously during conversation and interaction.
Can Creativity be Taught?
Creativity is a skill. Hence, it can be acquired through various techniques, and the meanings are explained. Consider the varying types of creativity to realize which may appeal to you most.
Brainstorming.
When a problem is presented, the Brainstorming Technique generates several solutions. People discuss the issue, and there is no interference during the process. People express different opinions, and the best solutions become the final solution.
Reverse Brainstorming Technique
Reasons for accepting a particular solution are questioned and justified.
Delphi Technique
The best solutions and points of all the solutions are appreciated and accepted.
Synectic Technique
Different and divergent elements and irrelevant elements will be joined together, known as the group technique.
Six Thinking Hats Technique
People wear hats in white, green, yellow, black, red, and blue, each representing a particular problem-solving stage. Edward De Bono coined the term.
Lateral Thinking Technique
Dr. Edward De Bono also coined this term, distinguishing between vertical and lateral thinking. Vertical thinking helps find similarities in environmental situations, whereas lateral thinking involves seeking solutions in abnormal directions.
The Guided Visualization Technique’
Images and graphics express ideas or solutions to a particular problem. During this process, the participants cannot talk except in drawing.
Creative Thinking Network
Like-minded people discuss the problem in various dimensions. When they come together on one platform to generate solutions for a specific issue, they flock together like birds of the same feather.
Parallel-Group Technique
Different groups work to explore solutions, and the solutions are compared for implementation.
Creative Overloading Technique
The overloaded ideas are broken down into pieces, analyzed, and viewed creatively.
Creative Benchmarking
The creative benchmarking technique is utilized when an organization compares itself with the best in a similar sector.
Creative Scenario Building Technique
The participants step into the shoes of the problem and devise solutions.
Intrapreneurship Technique
When an organization encourages its employees and outsiders to develop innovative solutions. T
Kaizen
The word Kaizen is derived from Japanese, where improvements are made while focusing on creativity and innovation.
Creativity in Various Sectors
Creativity plays a crucial role in all business sectors, such as advertising, film, pharmaceuticals, automobiles, and telecom. In the pharmaceutical industry, a considerable percentage of profits is earmarked for Research and Development (R&D) to acquire patents.
Innovation is the slogan in all sectors. In the automobile sector, people look for new designs and styles, better mileage, etc. In the case of mobile manufacturing segments, people look for innovative features, services, styles, and designs. Creativity is the root of innovation or renovation. It is the foundation for organizational survival and growth.
Globally, consumers’ and customers’ expectations and aspirations are rising. They want the best of everything at throwaway prices. Hence, innovation is the mantra for success.
Author Bio:
Professor M.S. Rao, Ph. D., is the Father of “Soft Leadership” and the Founder of MSR Leadership Consultants in India. He is an international Leadership Guru embracing a vision to develop one million students into global leaders by 2030. Click here to learn more.
Conclusion: How to Enhance Your Creativity for Growth
Creativity is the key to survival and success in the corporate world. It is essential for accomplishing organizational goals and objectives at all management levels. Last, it emphasizes creativity to achieve organizational excellence and effectiveness. As an entrepreneur, creating and building a standout brand is vital to increasing attention to your work, attracting collaborative partners, and enjoying business growth.
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Sales Tips: Enhance Your Creativity for Growth
- Commit to your long-term vision for accomplishment(s) to enjoy business success.
- Realize how you want to build your business and avoid errors you see among others.
- Research top competitors to realize how they serve their clientele and how to differentiate your company.
- Brainstorm with trusted peers and partners concerning potential steps for improvement.
- Be receptive to discussing new ideas, including the pros and cons, for better decision-making.
- Commit to ongoing learning to remain ahead of the curve in your industry and enhance your creativity for growth..
- Walk away from those who insult you; collaborate with those who show appreciation.
- At the end of all communications, ask the other party or people if they have questions to ensure clarification.
- ‘Don’t give up – find a better way!’
- Celebrate Success!
Today’s insights are provided to help you achieve the Smooth Sale!
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