Photo by The Digital Artist
Attract the Right Job Or Clientele:
One Critical Strategy for Business Growth and Success
No matter the profession, whether an employee, a corporate executive, the CEO of a Fortune 100 company, or an entrepreneur, one critical strategy for business growth and success is to have the utmost priority. The critical strategy to which I refer is customer care.
Customer service is quite generic and generally refers to ensuring all goods and services are delivered promptly, and issues are properly addressed. However, the critical strategy will lead to business growth and success when one digs deeper into customer ‘care’ by displaying sincere care upfront and then proving it so with timely and thoughtful follow-through actions.
___________________________________________________________________________________________________________
Critical Strategy for Business Growth and Success
My Story
Two incidents revealed themselves to emphasize the importance of proper customer care. Most companies typically focus on employing people to help with their call center, answer questions, and occasionally help with disputes. However, there is more to client care that does not necessarily meet the eye up front.
The Topsy Turvey Feeling
It came to my attention that one company, rated at the top of the charts for its industry, allowed a critical issue to fall through the cracks. Each new client that enters the system is appointed to an advisor. Typically, the care is excellent, and the ratings are well-deserved. However, the one issue in question leaves much to be desired and may lead to a loss of business in multiple ways.
A representative left the firm for health reasons, which is understandable. However, given the nature of the business, it was alarming that a replacement had not been found a month later. They are still interviewing people to replace the person who left. Accordingly, hiring the right person, training them, and then having them contact clientele may take more months. All the while, the clientele is dependent upon having an assigned representative. They may leave the firm to find one with a better client focus.
The traditional saying is, ‘Money speaks louder than words. ‘People are caught in a financial quandary, needing professional assistance for their desired transactions as the company has its restrictions. For many, it feels as if they are trapped on a Ferris wheel, upside down with concern about what may be at stake.
Bill Payment Requests
It’s shocking but true: A billing request arrived from a ‘middleman’ company whose name was not recognized, so a charge dispute was initiated on the financial go-between. It took a month for the issue to resolve itself. The company billing the amount for the larger company where business was done was an unrecognized name. Adding to the confusion, the requesting party used unknown verbiage.
From the customer’s perspective, it seemed like a scam. It took the negotiating company over a month to iron out all the wrinkles and realize what the monetary request represents and who is responsible. Once the facts came to light, the bill was immediately settled. However, much time and stress could have been avoided on all sides.
The Worst Approach
Sadly, the following paragraph has been repetitive over time. Laziness is the worst approach and needs to either be pushed aside, or it’s wiser to quit the effort to do something more enjoyable.
While social platforms are an excellent extension of networking and connecting with potential clients, laziness hits many. Routinely, I receive messages about how individuals can teach me about sales, better communications, how to become an author and speaker, how to attract media attention, and the list continues. If they were willing to spend a few minutes ahead of time reviewing my online profile or my website, they would save face. They would save valuable time and increase business by contacting those needing help.
Golden Sales Lessons to Heed
Simplify the conversations and communications of all types to ensure each person understands the entire picture. Always ask questions so everyone has the correct meaning of the statements in progress. Next, the seller must ask the potential buyer whether they have questions to ensure full comprehension of all elements involved.
Finally, once the buyer agrees that they understand everything, it’s your turn to take control of the conversation and ask when they want to start using the service. Silence and patience are necessary for a decision to be announced.
Your Story
The best lessons we learn are often from poor experiences. Consider which issues bothered you when attempting to do business with another, whether the seller or the buyer. Unraveling the details clarifies the better path and paves the way for a brighter tomorrow.
Take the time to acknowledge habits and those that will benefit you by discarding them. Admit whether you do your research upfront or merely attempt to gain business without knowing much about the other person. Know that the conversational thread can be greatly irritating if specifics are unknown.
In Conclusion: One Critical Strategy for Business Growth and Success
Servant leadership is critical as prospective clients want to know upfront that you will work on their behalf. The next step is to strive to work toward the greater good.
For more Insights, Visit Elinor’s Amazon Author Page
Communicate to Attract Interest
Be A Story-Teller
“Believe, Become, Empower”
Related Blog Stories:
Sales Tips: One Critical Strategy for Business Growth and Success
- Be the servant leader to address the needs and desires of your intended clientele.
- Put customer care front and center for all that you do.
- Allow your prospects and clients to speak first to know how to lead the conversation further.
- Leadership includes realizing the best next steps for each client to help them succeed.
- To be a recognized leader, commit to ongoing learning and testing what you believe to be the better strategies.
- Research new technology to increase efficiencies.
- Ask trusted peers about how they handle operating costs vs. budget and growth.
- Exchange advice with colleagues and staff for a more robust solution.
- Upon monitoring the accounting and specific numbers to realize gains, continue with the effort behind the scenes.
- Today’s insights are provided to help you achieve the Smooth Sale!
Today’s insights are provided to help you achieve the Smooth Sale!
RESOURCES FOR PERSONAL AND BUSINESS GROWTH:
Advisorpedia Publishes information to help advisors build their practice, and those interested in the markets choose investments and find inspiration.
BabyBoomer – A trusted media source that collects and curates all the news and resources, plus offers a wide variety of excellent courses for the Baby Boomer generation.
BizCatalyst360 Presents a life, culture, and biz new media digest as a hub of creative expression and personal growth.
CatCat: Build your future one skill at a time.
ContactOut is a web-based platform that enables users to search for contact information and uncover contact details, including email addresses, phone numbers, and other personal data.
Executives Diary Magazine Features leaders from varying fields sharing their inspiring stories, including Elinor Stutz.
Fedica Realize your followers’ interests to create tailored content to encourage a returning and referring clientele.
Greg Jenkins Consulting LLC – Helping organizations realize the value of diversity to build inclusive, evolving, high-performing cultures.
Growth Hackers – Helping businesses globally grow with lead generation, growth marketing, conversion rate optimization, data analytics, user acquisition, retention, and sales.
Humanology International Institute – The institution that develops and safeguards humanology as a discipline worldwide.
Inclusion Allies Coalition: “Everyone is welcome here.” Learn more to train teams and join the advocacy program.
Internet Advisor Find the internet service right for you among 2083 internet providers across 36,380 cities; plus, Cellphonedeal compiles excellent deals on phones, plans, and prepaid to furnish you with the best options in your area.
Inspired Movie Inspiration is a game changer for most; apply to an inspiring guiding light in conjunction with Producer/Director of the Inspired movie Patryk Wezowski,
Kred Connect with top-rated influencers to learn from and grow your networks.
LinktoEXPERT “It is not who you know – who knows you and what your expertise can do for them, plus understand the value of hiring you.”
Lotus Solution LLC Helps organizations create diversity and inclusion to ensure fairness and work through customized consulting, training, and keynote speeches.
Onalytica: Find relevant influencers for your brand.
SalesPop! Purveyors of Prosperity; How to Compete against Yourself to Excel in Your Career.
Simma Lieberman, “The Inclusionist,” helps develop inclusive leaders from the inside out to champion diversity and build equitable, inclusive cultures at every level.
Yoroflow offers a comprehensive suite of digital workplace platforms to help you streamline your day-to-day operations, manage your finances, and grow your business.
Vunela Provides a unique opportunity to view Videos and read articles by World Leaders.
Win Win Women is the world’s only interactive network and an international community for women. Women WIN when they receive solutions + Experts WIN when they provide solutions = Win Win Women.