Are you repositioning for the economic turnaround forecasted for later this year?
One of the best things to reconsider is your customer service policies. Most of the time, it seems that customer service is a thing of the past. However, once in a while I am reminded just how important the policies are and how they can make a difference in your business.
As an entrepreneur, your flexiblity with prospects and clients on arranging payment plans without penalties, clearly stated agreements of how you work and what your clientele may reasonably expect are of high importance. Do your employees model your policies? Everything and everyone associated with you is part of your brand. You want your brand to sparkle like a diamond.
Today we were anticipating difficulty returning a cable box for TV. We had transferred our “triple play” set-up to another service because reception is poor where we live. We actually expected to pay extra fees because the contract was ended early.
Instead, upon presenting the equipment no questions were asked of us. To our complete amazement, we were told that our bill will reflect one amount but we only owe 20% of what it shows and to only pay that amount. Service with a smile! A concept of years gone by but still works well today!
Some things you have no control over, but the ones that you do, when you put your mindset on positive business development with superior customer service, you will be marketing to a wider audience than ever enjoying a Smooth Sale and will close more sales!
