by estutz | Jul 23, 2009 | Business Development, closing, Customer service, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales, Uncategorized
Do you “Mean what you say and say what you mean” per the Mad Hatter in Alice in Wonderland? A client and I were just speaking about one frustrating aspect of networking at conferences. Many we encounter will say, “I am very interested in speaking...
by estutz | Jul 20, 2009 | Business Development, closing, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Do you add a twist of creativity to your work? Last night we went with friends to see an outdoor Shakespearean play, “Twelfth night”. While most of the verbiage was the same, 60’s music and costuming were intermingled with the script. It made for a...
by estutz | Jul 15, 2009 | Business Development, closing, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Sales
Do you collaborate, volunteer and/or support others? This past year has been an adventure and exploration in all of the above for Smooth Sale. I can proudly report back, these strategies work beautifully. The only qualifier is to find people who think similarly to you...
by estutz | Jul 13, 2009 | Business Development, closing, Entrepreneurs, Marketing and Sales, Prospect, Sales
Do you wear your brand? For years, I wanted to wear a Smooth Sale t-shirt on the weekends when we were casually walking about town. But being very particular, the shirts were not my style, too expensive or were missing “something”. Five years later, I...
by estutz | Jul 11, 2009 | Business Development, closing, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Do you drive your business as you drive your car? As we were attempting to make a safe journey on the freeway today (accidents all around), I likened it to driving one’s business in a couple of ways: First, I hope you drive defensively. In business terms this...
by estutz | Jul 10, 2009 | Business Development, closing, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Do you keep in touch with everyone? In my corporate sales career, I learned that some prospects want you to truly “earn” their business. This becomes a process for business development within the one company consisting of keeping in touch and following up...
