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How to Move Past Bad Press to Enjoy the Good
Nothing can panic and upset a business owner more than bad press. Whether it’s a misquoted interview, a product mishap, or an unfortunate misunderstanding, unwanted press coverage can feel like the end of the business. Still, it doesn’t need to be if your business fights back.
With that in mind, our collaborative blog offers suggestions on How to Move Past Bad Press to Enjoy the Good.
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Move Past Bad Press to Enjoy the Good
Engage a PR Firm
Sometimes, you need to call in the big guns. A PR firm specializing in crisis management can be your knight in shining armor, galloping in to save the day. They know how to navigate the choppy waters of bad press, crafting statements and strategies that can help restore your tarnished image. Think of them as your business’s own Olivia Pope, minus the dramatic monologues.
Transparency is Key
In the age of social media, transparency is not only appreciated; we expect it. Address the issue head-on with an honest, open statement. Acknowledge the problem, apologize if necessary, and outline the steps you plan to take to make things right. It’s like admitting you accidentally ate your roommate’s last slice of pizza – owning up to it and offering to buy the next pie can go a long way!
Take Action: Show, Don’t Just Tell
Actions speak louder than press releases. If the bad press stems from a specific issue, fix it proactively. Whether that means revising a policy, making a product safer, or improving customer service, show your audience that you’re committed to change. It’s like cleaning up that spilled milk instead of just crying over it.
Engage With Your Community and Build Bridges
Rebuilding trust starts with engaging your community. Host a Q&A session, a webinar, or a community event to address concerns and answer questions directly. It shows you’re not hiding and are willing to face the music, even if it’s a bit off-key currently.
Monitor Feedback: Keep Your Ear to the Ground
Monitor your brand’s reputation across all channels, mainly social media, and do so vigilantly. Use this feedback to gauge public sentiment and tailor your recovery strategy accordingly. It’s like being a social media ninja, but your weapon is keen listening skills.
Highlight the Good
Upon managing the fallout, remember to shine a light on the positive aspects of your business. Share stories of satisfied customers, community involvement, or anything else that reminds people why they loved your company in the first place. Show them that while your business isn’t perfect, you try your best to do good, which will go a long way to repairing your image.
In Conclusion: Move Past Bad Press to Enjoy the Good.
Bouncing back from the bad press is no small feat. Still, it’s possible with the right attitude and a systematic approach to rebuilding your reputation and making everyone feel good about your company again. There is no valid reason why one bad press incident should hold you back from success.
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Sales Tips: Move Past Bad Press to Enjoy the Good.
- Know the needs and desires of your audience in detail; Be Inspired and Inspiring!
- Commit to learning from each mishap.
- Create a detailed plan to move past a poor occurrence.
- Monitor baby steps as you proceed to better times.
- Seek out trustworthy and inspiring individuals with whom to collaborate and potentially partner.
- Keep an eye on public commentary to ensure you get back on a better footing.
- Seek opportunities to build your brand further in a positive light to enjoy the good.
- Register for appropriate webinars to learn how to gain better media attention.
- Consider promoting your work through various mediums, such as podcasts, blogs, or authoring books.
- Celebrate Success!
Today’s insights are provided to help you achieve the Smooth Sale!
RESOURCES FOR PERSONAL AND BUSINESS GROWTH:
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BabyBoomer – A trusted media source that collects and curates all the news and resources, plus offers a wide variety of excellent courses for the Baby Boomer generation.
BizCatalyst360 Presents a life, culture, and biz new media digest as a hub of creative expression and personal growth.
CatCat: Build your future one skill at a time.
ContactOut is a web-based platform that enables users to search for contact information and uncover contact details, including email addresses, phone numbers, and other personal data.
Executives Diary Magazine Features leaders from varying fields sharing their inspiring stories, including Elinor Stutz.
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Greg Jenkins Consulting LLC – Helping organizations realize the value of diversity to build inclusive, evolving, high-performing cultures.
Growth Hackers – Helping businesses globally grow with lead generation, growth marketing, conversion rate optimization, data analytics, user acquisition, retention, and sales.
Humanology International Institute – The institution that develops and safeguards humanology as a discipline worldwide.
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Lotus Solution LLC Helps organizations create diversity and inclusion to ensure fairness and work through customized consulting, training, and keynote speeches.
Onalytica: Find relevant influencers for your brand.
SalesPop! Purveyors of Prosperity; How to Compete against Yourself to Excel in Your Career.
Simma Lieberman, “The Inclusionist,” helps develop inclusive leaders from the inside out to champion diversity and build equitable, inclusive cultures at every level.
Yoroflow offers a comprehensive suite of digital workplace platforms to help you streamline your day-to-day operations, manage your finances, and grow your business.
Vunela Provides a unique opportunity to view Videos and read articles by World Leaders.
Win Win Women is the world’s only interactive network and an international community for women. Women WIN when they receive solutions + Experts WIN when they provide solutions = Win Win Women.