Do You Study the Averages?

Attract the Right Job or Clientele: It is always good to research the averages for your endeavors. But the error many sales trainers make is to suggest we strive for those numbers. Bad Idea! My Story Sports and sales strategy have much in common. Most notable is the...

How Do You Define Client Needs?

Attract the Right Job or Clientele: Everyone knows that addressing client needs encourages more sales. But do you dig in enough to understand what motivates each client to buy – and – remain loyal? My Story There are two initial steps for identifying...

Do You Ask for Protocol on Follow-up

Attract the Right Job or Clientele: Tenacity in follow-up is essential for successful sales. However, following the ‘rules of the game’ will make or break your record. My Story on Follow-Up Early in my sales career, it was frustrating to have conversations seemingly...

Do You Combine Social and Business?

Attract the Right Job or Clientele: Combining a social element with business invites creative thought. Consider how you may mix the two for a fuller sales pipeline. My Story On occasion, I will go out to coffee or lunch with a business associate to catch up on the...