Attract the Right Job or Clientele: Are You Making Changes to Fast Track the New Year?
Being in corporate or business means that others are watching your every move. That means we constantly have to be aware of how we portray ourselves in every regard. This is known as developing your personal brand.
As we each evolve so does our brand. It is the basis of our personal story and how we communicate our work. And it may effectively be transformed into a powerful branding program. But there are a few details to be acknowledged to make certain you are on track for the new year.
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Updates
Knowledge
During an entire year, you no doubt learned many lessons and gained new knowledge. Most likely, your level of expertise has evolved. Be certain to reflect your new status in your online profiles and all other forms of communication you use.
Photo
Is your picture out of date or less professional than you would like? Upon searching the internet and asking friends for referrals, you will come upon the professional photographer who will accommodate your budget. Likewise, when you do update your photo be certain your attire reflects the audience or new job you wish to attract.
Marketing Collatoral
Did you create your marketing pieces by yourself to save money? Unfortunately these pieces speak to the level of your expertise. So if you aren’t by nature a marketing guru, then by all means it is well worth the expense to have these items created for you. It will up your game a notch or two, possibly more.
Services
As the holidays begin arriving, it’s a great time to find some quiet space to reflect on what you enjoyed the most this year. Contemplate whether you can take those elements of joy to a higher level by leveraging them into next year.
An example of leveraging my work is the writing I do. Articles convinced me to publish an e-book and it will be launched very soon. The next idea was provided by a good friend. I will create a related e-book series. Much of the content has already been written so it just needs to be organized in logical order.
Prioritize
Capture all of the ideas in your head and begin prioritizing them. The ones that bring a smile to your face or present a good challenge, those are the ones to go with first. As you get started and begin forumlating your plan, you will notice your mindset tuning into seeing it through to completion.
Upping your game to a higher level of professionalism and focusing on the work that excites you most will lead you to the Smooth Sale!
Books For Sales Strategies:
Nice Girls DO Get the Sale: Relationship Building That Gets Results, Sourcebooks
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews, Career Press
In Need of Inspirational Speaking, Sales Training, or Private Coaching: Contact Us
