Did you know your signature at the end of an email is the equivalent to your business card?
Recently, I have received a number of email without a phone number and sometimes, not even a website. At times, when a website is listed, the phone number does not appear there either. This makes it very difficult for prospects or clients to call thereby slashing your potential sales and revenue.
My secret for successful sales is to make it so easy for the other person to say ‘Yes’, they would be embarrassed not to purchase.
Some of my favorite tips:
1. Tap into the mindset of your clientele
2. Succinctly communicate and directly answer their questions
3. Never assume – always ask
4. First propose what they said they need
5. Next, add what you think they need
6. Let your clientele make the choice that’s best for them
When you lead the conversation and help your clients see the solution, you have marketed yourself as the expert in their eyes. They also see you as providing outstanding customer service. This is the point where business development becomes automatic, they refer you to their associates, and your business becomes a very Smooth Sale!
