Enjoy today’s guest post from Katie Supino:
Employee Appreciation and its Link with Customer Loyalty
There is a solid connection between happy employees and good customer service that in turn promotes customer loyalty. Here are four tips to help you keep your employees feeling appreciated.
If you don’t value your employees you may have a crisis on your hands.
Be generous and vocal with praise, and give raises whenever possible.
Even though your employees are performing a job for pay, they still like to hear from you if they’ve done it well. Take the time to praise a job well done, in public if necessary. Just the words, “Good job,” can bring a smile to their face. Whenever your budget allows, give raises to your employees. Raises are an indication from you of how much you value that employee. Even if you can only manage a small raise, that’s better than avoiding the topic entirely. On the other side of the table, should you be interviewing for work, see if other employees look and sound appreciated.
You may consider letting employees bring their pets to the picnic.
Host an employee appreciation day.
Give everyone the day off, close the store, and have an employee appreciation day. Choose a public park and reserve some space to have live music, catered food, and organized games. Let your employees bring their families and have activities appropriate for all ages.
Showing your employees you appreciate them will have a positive, lasting affect on your customer loyalty. Happy employees create positive, energetic workplaces where customers will want to return to again and again. So whether you’re singing their praises or giving them raises, let your employees know every day how much you couldn’t do it without them. Because that’s the truth.
Happy employees and clients contribute heavily to the Smooth Sale!
Kate Supino is a professional freelance writer and small business owner who writes extensively about best business practices and practical advice about home ownership, including the auto loan industry.
