Decrease Response Time to Increase Sales
What is your response time for when people make a request of you? Do you reply instantly, the same day, or wait until you “get around to it”? Another variable is that of indirect requests. How do you respond when someone makes an introduction on your behalf ~ do you respond immediately or put your reply off for a while?
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In the corporate sales arena, I was quick to recognize that requests are mini-tests to see what you will be like to work with, and are a great indicator of whether or not to buy from you. And if you are like me, with so many ideas on your mind, it’s easy to forget a request. For both of these reasons, I reply instantly or at the soonest moment possible.
Relying on “getting around to something”, whether it appears trivial or not, works to your extreme disadvantage. Replying as quickly as possible builds trust in you. Your quick response models the service you might provide. This is vital for both job seekers wanting to secure the interview and the position available, as well as the entrepreneur. It’s an advance indicator of all things good about you and your personal brand.
Most importantly, your quick response will greatly increase the odds for obtaining the first sale. Continuing service in this manner will lead to many more sales from the same client.
When you are of the mindset to deliver quick response to all types of requests, you open up the magic door for additional paths of opportunity that generate more income. One additional ingredient, learned as an entrepreneur, is to volunteer help the best you may.
Incorporating these two practices into a daily routine will provide you with repeat business, referrals and testimonials – the definition of the Smooth Sale!
Read Addtional Strategies and Techniques:
Nice Girls DO Get the Sale: Relationship Building That Gets Results, Sourcebooks
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews, Career Press
