Attract the Right Job or Clientele: How To Profit Professionally From The Cloud
“The cloud” is a term that gets tossed around a lot by businesses and individuals alike. But what is it, and how can your business use it to boost profits and minimize expenses in the real world? The cloud is a generic term used to describe remote data-hosting, which enables subscribers to access their data without storing it on a hard drive, server or databank in their physical office, building or home.
Note: Those interviewing for new jobs will do well to be conversant on this very topic as the need arises.
The cloud takes pressure off of businesses by warehousing their data remotely.
Storage: The Workhouse of the Cloud
Apple users love the iCloud because they can store their photos, their documents and their entire music library safely and securely, which provides security and takes a huge data burden off of their phone, tablet or Mac – all for one nominal monthly fee.
Businesses can do the same thing.
From accounting or bookkeeping data to employee records, every gigabyte of data that businesses park in the cloud is one that they don’t have to store and secure on their own. Simply farming out the task of warehousing data can take a huge practical and financial burden off of most businesses.
This becomes especially valuable and important when it comes to preparing for data loss and data breaches, as well as for on-site calamities like fires, floods or burglaries. If a catastrophe strikes your offices when your data wasn’t backed up remotely, there may be no coming back. But if your data is stored in the cloud, a few insurance checks later and you’re back in buiness.
Let Your Email Services Call the Cloud Home
As discussed in the article “What do People Use the Cloud for?,” one of the cloud’s most basic functions is to take pressure off of in-house email servers – or to eliminate them altogether. Email servers are expensive to purchase or lease in the first place. Then they must be secured, maintained and upgraded, and an IT department has to be hired and dedicated to maintaining them. When email services are moved to the cloud, on the other hand, you pay for a basic storage subscription fee – and nothing else.
Big Data for Big (or Any Size) Business
Big data analytics was once limited only to the biggest enterprises with the most resources. The cloud, however, has made big data a reality even for the little guy. Whether your big data initiative is to gain customer insight for marketing or to improve internal operations, the enormous data sets associated with big data analytics are simply too, well, big for the average business to handle. But the cloud can house terabytes – even petabytes – of data for any sized business. That business then only has to make the much more modest investment in analytics software, which can access the data off site.
Servers are expensive to install, maintain and secure. Farm out the job to a cloud provider.
The cloud’s biggest strength in business operations lies in its ability to take the pressure off of a company’s physical infrastructure and staff. By hosting data remotely on the cloud, it eliminates or greatly reduces the need to house email data, employee data, front-office data and customer data on servers on site. From there, the cloud opens opportunities for big data analytics that would have been unheard of just a few years ago for all but the biggest businesses.
Andrew Lisa is a freelance tech writer who covers business technology.
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