Did you know Sales + Talking = Stalking?!
I’m a great believer in attracting sales rather than talking relentlessly in the hope of “convincing” someone they need your product or service. The best way to achieve attraction sales is to listen. When you change your mindset to listening, you utilize more of your senses thereby increasing your ability to attract even more prospects, clients and sales.
By listening, you are able to be observant of body language and facial expressions as well as what is not being said. These observations enable you to key into what is most important to the other party. You become very different from everyone else competing for the business earning you a leadership edge. Your underlying marketing communication message is that you care. Listening also serves to build up confidence and trust in you putting the likelihood of a sale (or getting the job you desire when interviewing) at a much higher degree of certainty.
The same principle should be applied to follow-up. Remind the other party of your previous conversation and the fact they asked you to check in for updates. Be observant of whether it is a convenient time to connect. This past week I was called every single day by the same party to answer survey questions even though I said upfront I was on vacation and to call the following week. By the fourth call, I asked to be removed from his list.
On the other hand, Valeri Bocage, CEO of Powerful Women International and I built a slow and steady relationship through the years helping one another grow business. In May I spoke in Paris for her organization and I was again asked to speak at their incredible upcoming convention this December in New Orleans – Click Here to see what is in store!
When you work to help one another in a friendly manner, you will attract far many more sales. Most importantly, you will enjoy a very Smooth Sale!
