Are your marketing and sales techniques working?
Today was quite a day for hearing of and experiencing a variety of tactics that had me shaking my head in wonderment – that is, wondering how these well known folks are still in business:
– Took the money and ran without delivering services
– Motivated less stellar performing clients with dead flowers
– Hid monetary fees on the guise of an interview
– Belittled a client who paid many thousands of dollars in front of the rest of the select few
– Betrayed company policies after being elevated to multi-millionaire status with the help of the very same company!
I’m old enough to have witnessed those who for years seem to get away with whatever they desire, their poor behavior eventually catches up with them and does them in at the end.
How long do you believe any of those outrageous behaviors will work in their favor? Each person is his or her own brand. Eventually the public will know what these people are truly about and their fame, glory and business come to an end.
Take a moment to consider everything you do for business from approaches to meetings and delivering services – is there anything you can tweak? Are you always striving to build relationships and communicate honestly and fairly? Do you live up to your word and deliver in a timely manner on your promises? All of this affects your business development and perceived notion of you the leader. It will affect your job interviews and lasting employment too.
Be of the mindset to move with integrity in all you do, deliver the best customer service possible, and you will attract increased prospects, clients and sales. This is when you get to enjoy the Smooth Sale!
