Are you ready to attract new markets to increase sales?
It is a wonderful idea to think about new markets but much forethought and homework need to be in place first. In order for others to see you as the expert in your field and for you to develop business methodically along with easily building relationships with your new found audience, here are some ideas to consider:
1. Do the questions you receive shed light on potential new services to implement?
2. What is the profile of your intended new clientele?
3. Where will you find your new audience in large numbers?
4. Will your new venue complement your core business?
5. Will your new service fill a need and a wish?
6. Will your product or service save your prospects time and money by enlisting your help?
7. Most importantly – will you be helping your new clientele?
I just went through this exercise myself pulling together my core business of sales training and my new-found learning of collaboration and social media. It was all transformed into a new webinar series on “How to Write an eBook and Sell More!”
The class was novel both for me and the students. Their excitement toward the prospect of completing their books was on high and their heartfelt thanks afterward – well that was very heart-warming. My excitement is knowing I will enable others in a new way to grow their businesses and have their voices heard.
The bonus is our relationships are deepening and I know full well, further business, testimonials and referrals – the hallmark of a dynamic business – will be coming my way. This is how I recommend developing the Smooth Sale!
