3 Days To Create Goodwill
You have a perfect opportunity to build goodwill with prospects, clients, and peers for those celebrating the Thanksgiving Holiday. During the next three days, prior to Thursday, reach out to as many wishing each a good holiday. For those with whom you are able to connect personally, in addition to good wishes, ask about their plans for the holiday.
Your sincere interest in the plans of others will make a highly favorable impression of you and what you stand for. It becomes an indication of the customer service care you might provide. Doing the same with hiring managers and recruiters will likewise put you in a positive light that may encourage them to provide you with the job offer you seek. Below are suggestions for the individual touch and a customized approach for a mass reach.
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Phone or Video Call
Taking 15 minutes to exchange good wishes allows to also ask about plans for year-end and projects in the New Year. As you speak, you might just find opportunities where you may collaborate or potentially find a brand new client or job.
e-Cards
A variety of online sites provide an incredible array of greeting cards. You can add a special message and send it to many at a time, yet personalize it with the individual’s name and email address. These are always greatly appreciated.
Video
Create one thoughtful message via video that will be appropriate to send to your targeted audience. Include a short personal note of your plans or how you might be helping a community in need, and send a cheerful wish for the holiday.
Individualize the email with good wishes. Some of the messages may be generic ready to copy and paste for the next. If you send a newsletter, include pictures or videos to encourage reading it all.
No matter the style you choose, when you reach out to say,
“I was thinking of you” almost everyone relates and appreciates the time you took. The effort builds your personal brand and becomes the underlying marketing and sales message that you are the thoughtful type of person others seek out to conduct business.
During the next three days, reaching out with authenticity will lead you to the Smooth Sale!
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