Attract the Right Job or Clientele:
Improve results with this key ingredient
There is a reason why the idea of becoming a salesperson or working with such a person sends shivers up the spine of many. I was the same way prior to entering the profession. The best way to make a success of entering this career is to understand why most people shudder thinking about it.
Experience and observation provide the best insights. We’ll begin with the following example:
A couple was taken on a property tour to hopefully find their next residence. They specifically chose a complex that held street appeal, a clubhouse, and the unit itself had ambiance, as far as one could tell on the Internet. But upon arriving at the property, two concerns were instantly conveyed to the real estate broker. First, it appeared as if asbestos was in the ceilings due to the texture, and secondly, there were cracks in the ceiling both in the unit and in the hallways.
The broker followed up the next day, which was very good. He proceeded with the fact that there was no asbestos in the ceilings. However, he made no acknowledgement about the cracks in the ceilings. He apparently hoped that would be overlooked. The couple walked away recognizing he did not value their best interests.
The moral of the story and the key ingredient is to work on your client’s behalf.
Every single client, every single day, always perform your best on their behalf.
As you continue to do this, you will distinguish yourself from almost everyone else. And in so doing, you establish a strong personal brand as well as reputation. The reputation is the key ingredient for a powerful branding program and greatly enhancing sales by way of repeat business, referrals and testimonials.
Going back to the example of a real estate broker, there are many in the field. It is just as easy for the couple to pick up the phone to call another. Had the original broker put their interests first, there would be no hesitation or question to continue with him.
Once the sale is made, a very smart and strategic move is to occasionally check in with clients to see how they are doing. As the sale concludes, ask permission to check in. Once agreement is heard, then ask how frequently and which style of communication is preferred. Again, this is the client perspective first, demonstrating that you are working on their behalf.
Performing to your client’s wishes leads you straight to the Smooth Sale!
For More Insights: Visit Elinor’s Amazon Author Page
“Communicate to Attract Interest”
As the CEO of Smooth Sale, after her near-death experience, Stutz adapted the motto, “Believe, Become, Empower.”Nice Girls DO Get the Sale is an International Best-Selling and is Evergreen – among the classics; HIRED! Helped many to secure the job they desired.
Today’s insights are provided to help you achieve the Smooth Sale!
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