Are you aware that Everything you do sends a marketing message to others?
Whether you are job-seeking, selling to prospects and clients, or trying to establish a relationship with a certain someone – the congruity of your words, actions and deeds are what matter. For example:
1. When you communicate to your clientele that no detail is too small for your to follow up on, then by all means you better agree to everything they request.
2. While interviewing you claim to be a team player, then it will be wise to ask to meet in advance with the other people whom you will be working.
3. Should you be trying to influence another to take interest in you, it will be a good idea to come across as thoughtful and very low maintenance.
Marketing-communications or how you approach others is the first step to making a lasting impression and ultimately your sale. The sale is loosely defined here as working toward getting what you want and being granted your wish.
When you continually work toward building relationships with everyone this becomes you business development practice leading to increased sales or wishes granted. It’s the essence of the Smooth Sale!
