The Best Strategy of All
One of my favorite tweets that I posted is “When you tell the truth you never have to change your story”.
Unfortunately some people in the corporate arena as well as entrepreneurs have a need to heed that lesson. For the rest, it is a confirmation of how to proceed correctly in order to build a well respected brand and attract your preferred clientele.
Your story translates into your personal brand and trust. People purchase from those they know, like, and trust, hence the importance of building it properly. Trust built well then puts testimonials and referrals seemingly on auto pilot bringing about the Smooth Sale!
Read Addtional Strategies and Techniques:
INSPIRED Business A New Vision for Building Business and Communities, Motivational Press
Nice Girls DO Get the Sale: Relationship Building That Gets Results, Sourcebooks
HIRED! How to Use Sales Techniques to Sell Yourself On Interviews, Career Press
