Sunset Runner

 

Commitment is key for anything you undertake whether it’s a personal or business relationship, finding a job, or further building upon what you have created.  Anyone possessing doubt, reluctance or half-heartedness toward proceeding or recognizing success can be theirs, is headed for less than glorious days ahead.

Whether you watch athletes or contestants on American Idol, they have one thing in common ~ a dedication to perfecting their craft to become hugely successful.  Anything worthwhile for you, is worth the commitment of education, implementing what you have learned and continued practice for further improvement.

Recently I was complemented on copy that I wrote for an upcoming event.  I laughed with delight.  In the early years it was close to impossible for me to write about myself or even make the verbiage engaging for the reader.  One day I came across the incredible copy of another that had me reading every word.  I began studying her email messages to figure out what I liked best.  It was the very personal tone and humor both of which are a natural part of my style.

Natural is the key word today.  Anything you study and undertake must be compatible with the real you.  The real you is your brand and will become your marketing-communication effort that attracts increased prospects, clients and sales; it will also help to land you the job you desire.  

By remaining loyal to your authenticity, you will build character and strength landing you in the leadership category attracting far more of what you desire or greater success.  This is the simple formula for a Smooth Sale!

P.S.  We created a wine country business retreat to help you GROW your business -please let us know how we may help you.

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