by smoothsale | Mar 23, 2010 | Business Development, clientele, clients, communication, Entrepreneurs, leadership, Marketing, Marketing and Sales, Prospect, Sales
Did you know that a book is the #1 way to build credibility for your business and attract new markets? That is what I read in many marketing materials, so I set out to test the theory. The experts were right! Books attract new audiences or prospects who call to become...
by smoothsale | Mar 18, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, interviewing, Interviews, Marketing, Marketing and Sales, Prospect, Relationships, Sales
Are you clear on what you want? The other day I sent out an email with the subject line, “Crystal Clear”. Whether you are a job-seeker or a businessperson – the first step to getting what you want is to be clear and specific. In my upcoming book,...
by smoothsale | Mar 17, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, Marketing, Marketing and Sales, Prospect, Relationships, Sales
Do you ask for what you want? This morning a group of people middle to advanced in years, gathered for breakfast and community spirit. Peter, sitting opposite from me, said, “You are very direct in your communication and know what your want!” I first said,...
by smoothsale | Mar 16, 2010 | Business Development, clientele, clients, closing, communication, Customer service, Entrepreneurs, leadership, Marketing, Marketing and Sales, Prospect, Relationships, Sales, Uncategorized
Helping friends and associates is the best way to build relationships, make new acquaintances and be introduced to influential others. In other words, this is the easiest, non-threatening type of business development I could possibly contemplate. When you work to...
by smoothsale | Mar 10, 2010 | clientele, clients, closing, communication, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Are you an artist – proud of your work but unable to ask for money? Last night, we attended an art show in which our neighbor participated. Art of all types was on display and most was exquisite. But there was something missing. We asked if there was a brochure...
by estutz | Mar 9, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Sales, Uncategorized
Did you know your signature at the end of an email is the equivalent to your business card? Recently, I have received a number of email without a phone number and sometimes, not even a website. At times, when a website is listed, the phone number does not appear there...