by smoothsale | Jan 21, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, leadership, Marketing, Marketing and Sales, Prospect, Relationships, Sales
The best way to attract new audiences is to collaborate! When you attempt to sell by yourself, you only have your own audience to work with. When you share an effort with another, you are able to attract your prospects, theirs and a new combined audience. But when you...
by smoothsale | Jan 19, 2010 | Business Development, clientele, clients, closing, communication, Customer service, Entrepreneurs, leadership, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Do you remain positive on less than stellar days? We’ve all had them – days on which you wonder why you even try. For me, it’s when technology goes awry. Yesterday was potentially my dark side day. Not only had my website been tampered with, but it...
by smoothsale | Jan 18, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, leadership, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
What is your subconscious telling you? Any endeavor you undertake begins with the messages you allow to pass through your mind. This discussion was prompted by my friend and colleague, Kelly Watson of Wordwise Marketing. Marketing precedes sales and so it is vitally...
by smoothsale | Jan 14, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Sales
We had a lively discussion about Social Media! Upon suggesting that a corporate client seriously consider trying out Twitter and Facebook, quiet people in the room suddenly became very vocal with their opinions. The negativity expressed toward trying out the new...
by smoothsale | Jan 13, 2010 | Business Development, clientele, clients, closing, communication, Entrepreneurs, leadership, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Are you overlooking ways in which to further build relationships? As I was speaking with associates, two incidents came to light regarding missed opportunities to build relationships further with both prospects and clients. Situation #1: An organization was seeking...
by smoothsale | Jan 12, 2010 | Business Development, clientele, clients, communication, Entrepreneurs, leadership, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Did you know “mind over matter” is one way to approach challenges, but there is a better way? The past six months, I have undergone a major shift in my approach to business. I must say it works far better and I’ve never been happier! The question to...