How Do You View Customer Care?

Attract the Right Job or Clientele: Some businesspeople disregard the importance of customer care. It is the attention to both the details and people that differentiates the successful. My Story It’s safe to say that everyone will routinely make a purchase. But most...

Do You Communicate An Improved Future?

Attract the Right Job or Clientele: The posting for a rental had me laughing upon reading the description of an improved future. Remarkably, the person is an engineer but would make a great salesperson given his humor, too. My Story We each have a starting point in...

Do You Study the Averages?

Attract the Right Job or Clientele: It is always good to research the averages for your endeavors. But the error many sales trainers make is to suggest we strive for those numbers. Bad Idea! My Story Sports and sales strategy have much in common. Most notable is the...

How Do You Define Client Needs?

Attract the Right Job or Clientele: Everyone knows that addressing client needs encourages more sales. But do you dig in enough to understand what motivates each client to buy – and – remain loyal? My Story There are two initial steps for identifying...

Do You Ask for Protocol on Follow-up

Attract the Right Job or Clientele: Tenacity in follow-up is essential for successful sales. However, following the ‘rules of the game’ will make or break your record. My Story on Follow-Up Early in my sales career, it was frustrating to have conversations seemingly...