by smoothsale | Jun 8, 2013 | Business Development, clientele, clients, communication, Entrepreneurs, interviewing, Interviews, job-seekers, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Magnetic Communication I coined the term “Magnetic Communication” as it applies to finding the right job or clientele. It comes from an experience I encountered on a stretcher with a broken neck. The short version of this is I was...
by smoothsale | Jun 3, 2013 | Business Development, clientele, clients, communication, Customer service, Entrepreneurs, Marketing, Marketing and Sales, Mindset, Prospect, Relationships, Sales
Shopping for a new car brings out the worst and the best in some salespeople. The worst episode this past week was the salesman who was terrified of my intention to test-drive the car on the freeway. He suggested that instead I hand the wheel over to my...
by smoothsale | May 29, 2013 | Business Development, clients, communication, Entrepreneurs, Marketing, Marketing and Sales, Relationships, Sales
Growing Your Idea “Charlene” emailed her new idea for a specialty service to ask my thought. My response was, it’s a good idea that needs market analysis, considerable thought as well as potential ideas in the background for expansion. My...
by smoothsale | May 22, 2013 | Business Development, clientele, clients, closing, communication, Customer service, Entrepreneurs, leadership, Mindset, Relationships, Sales
Friendly Persuasion In my new book, INSPIRED Business, I suggest you approach “prospects” instead as “potential friends”. The reason for this is when you view the other party as your prospect from whom you will make money, the...
by smoothsale | May 21, 2013 | Business Development, clients, communication, Customer service, Entrepreneurs, Mindset, Prospect, Relationships, Sales
When Does Customer Service Begin? The question was asked of me to which I replied, most would say upon delivery of goods and services, but I say that’s too late! Some might answer customer service begins upfront at the first meeting, but I...
by smoothsale | May 20, 2013 | Business Development, clientele, clients, communication, Entrepreneurs, job-seekers, Marketing and Sales, Mindset
Know Thyself Two key components to successful selling are “qualifying” and “matching”. These are based upon your priorities and vision for the outcome. The quiet time reflection will help you sort out with whom to spend your...
